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Workspaces that build
Create experiences that challenge beliefs, organize the essentials, and build on what a brand truly is. Gonzalo Castañeda leads in-person and virtual workshops for teams that need to refocus their narrative, their value, and their competitive advantage.
Each session is practical, intense, and strategic. There are no frills, only clarity and discovery. We work with models like The Brand Spiral to discover what makes you different and relevant in a saturated market.
Ideal for companies that want to make branding decisions with brainpower, not decorative intuition.
Do you want your company and your team to be different and relevant? Contact Gonzalo Castañeda.
Gonzalo sees patterns where others only see noise. Born in Venezuela, he’s a mechanical engineer, business strategist, and business coach with two decades helping brands rise above the clutter.
He’s the co-founder and CEO of FlowTime, a branding firm that doesn't just create pretty brands—it builds brands that know their worth, communicate it clearly, and become impossible to ignore.
His methodology—Espiral de Marca—is not just another framework. It’s a strategic lens that aligns core business with differentiation and narrative. Gonzalo reveals what most overlook, and from there, helps brands build meaningfully.
He gives keynotes, trains commercial teams, advises companies, and is obsessed with one thing: helping your brand stop being just an option… and become the one.